Media Relations

Media Relations

TIEC's Media Relations services aim to help clients establish strong relationships with the media, enhance brand exposure, and reputation. We assist clients in effectively conveying messages, addressing public concerns, and building a positive media image through strategies such as media communication planning, press release writing, organizing media events, and crisis management.

Media Communication Strategy

In an era of information explosion, developing an effective media communication strategy is crucial. TIEC collaborates with clients to understand their goals and needs, and tailor a media communication strategy. We conduct research on target audiences and media channels to determine the best communication methods and content, ensuring clients' messages are accurately and timely delivered to the intended audience.

Organizing Media Events

Media events serve as essential channels for interaction between businesses, the media, and the public. TIEC assists clients in planning and organizing various media events such as press conferences, media interviews, and media receptions. We handle event preparation, including venue selection, scheduling, media invitations, and media packaging, to ensure smooth execution and attract media and public attention.

Crisis Management and Public Relations

Crisis situations can significantly impact a company's reputation and image. TIEC assists clients in managing crises by developing crisis management plans and providing public relations support. We work closely with clients to develop crisis response strategies, crisis communication plans, and crisis management procedures to address potential negative events. We also offer crisis public relations support, including assisting clients in media communication, managing public sentiment, reputation repair, and rebuilding trust.

Media Monitoring and Analysis

Understanding media coverage and public sentiment is critical for client decision-making and strategic planning. TIEC provides media monitoring and analysis services to track media coverage, social media content, and public sentiment, offering data analysis and insights to clients.